Unlock Your

Market
Value

Strategic
Narrative

Global
Potential

Competitive
Edge

Enduring
Brand

Your Brand Evolution Partner for the

We are

Hei, a strategic partner for brand evolution, helping leaders build brands that earn global respect and drive impactful business value.

We call this

Unified
Human
Experiences

We believe

World-class innovation deserves world-class positioning. In a post-AI content flood, a clear brand narrative is the only thing that cuts through noise. Tomorrow’s most successful brands will be deeply human across both digital and physical realms.

That's why we build human solutions for every touchpoint

Moving at the speed of your business, our specialist units expand the meaning of branding into a unified experience strategy that positions your company for global leadership.

Transformative Experiences

Innovative businesses command their full market potential through compelling storytelling. By reinventing perception, they unlock the true value of both brand and leadership.

As Hei's strategic arm, Hei Labs partners with businesses to build the frameworks for brand evolution. We work with you to design groundbreaking experiences, build novel products, and reshape how you become future-ready.

Explore Hei Labs

Physical Experiences

As AI-generated content explodes, the most valuable thing a business can offer is realness. Welcome to the golden era of immersive physical experiences.

As Hei's execution arm, Hei Live transforms concepts into reality through high-impact, in-person experiences. We design and produce everything from dynamic events to engaging corporate gifts.

Explore Hei Live

Powered by Expert Intelligence

Successful brand evolutions are built with human insight and powerful intelligence. Part of the TOPPAN NEXT ecosystem, Hei directly connects you with a curated group of experts in AI, regulatory landscapes and content localization, bridging the gap between technical excellence and global market appeal.

Meet our Advisory Board

Our Work

We help our clients solve their most complex challenges, guiding them through business reinvention, creating brand-new products or integrated, end-to-end experiences.